gold-infused skincare
Gold has been recognized for its properties in various cultures all over the world. Gold has been historically used in Ayurvedic and Chinese medicine for centuries for its rejuvenating properties. Romans have been using gold to treat skin lesions and sores. It is also believed that Cleopatra used pure gold on her face for a radiant complexion.
Colloidal gold or "nano gold" - nanoparticles of gold suspended in a liquid formula have been used in the past for medical uses, and have been recently adopted by cosmetic brands for cosmetic formulation. Some of the cosmetic brands even use 24 Karat gold which is the purest form of gold available - made of 100% pure gold.
Anti-inflammatory properties
Gold has been known to reduce redness and has anti-inflammatory, antioxidant, and anti-aging properties.
Radiance boosting qualities
Since gold particles reflect light, the nanoparticles in colloidal gold create a brightening effect adding radiance to your skin.
Anti-aging benefits
Gold-infused skincare products support boosting collagen production. As well as recreating broken cellular connections which helps reduce fine lines and wrinkles visibility.
Defence against environmental aggressors
Gold protects the skin’s surface from damage caused by free radicals, caused by air pollution, UV rays and smoke.